Certified E-Commerce SpecialistEntrepreneurProfessional Program
Build a legacy by helping the country thrive with e-commerce. Join the movement of influential, results-oriented, and high-performance e-commerce professionals.
Have A Successful Online Business...
An entrepreneur wants to have a successful online business. They realized there are a lot of sellers/service providers grow their business online. They may have tried some experiments but was not consistent in efforts -therefore poor results.
Although they can hire or outsource, the entrepreneur realizes the need to be knowledgeable and capable to manage the process. There are many e-commerce options, channels, technicalities, causing so much confusion.
Despite that, entrepreneurs know they can reach national and international markets with e-commerce. They deserve to be part of it and benefit from this opportunity.
Although e-commerce offers a lot of promise, there are a lot of areas to cover from the back end, sourcing, online presence, marketing, fulfillment, and customer service.


I am your Guide
I have been training and mentoring various entrepreneurs about e-commerce in business, for business, and as a business. As an online entrepreneur, for the past 24 years, I also focused on creating my own products and services from books, research reports, e-learning, training, events, club membership, coaching, and consulting services.
The Certified E-Commerce Specialist, Entrepreneur, Professional Program is ideal for an entrepreneur who wants a long term mentor relationship. After signing up, they can start reviewing the lessons and work on their first e-commerce project case study.
He/she participates in the weekly/one-on-one consultation session with me to learn, give an update, and get improvement suggestions on the work done. I accept a limited number of students as I need to make time to teach and review the work done students in the program. I also tap experts to provide mentorship aligned with the students’ projects.
As an added value, I also give professional coaching on branding, leadership, speaking, and selling to students.
Join Workshops & Mentorship...
I have been training and mentoring various entrepreneurs about e-commerce in business, for business, and as a business. As an online entrepreneur, for the past 24 years, I also focused on creating my own products and services from books, research reports, e-learning, training, events, club membership, coaching, and consulting services. The Certified E-Commerce Specialist, Entrepreneur, Professional Program is ideal for an entrepreneur who wants a long term mentor relationship. After signing up, they can start reviewing the lessons and work on their first e-commerce project case study.

Make it happen
Make your e-commerce projects a reality. Join the program today.
You can also arrange a consultation session and help you evaluate the program.
Be confident in running an e-commerce business and make it profitable. Don’t limit your e-commerce potential to what you only know and comfortable with.
Transform from an entrepreneur unsure how to proceed to someone confident and able to pursue various e-commerce opportunities.


Join Workshops & Mentorship...
Make your e-commerce projects a reality. Join the program today. You can also arrange a consultation session and help you evaluate the program. Be confident in running an e-commerce business and make it profitable. Don’t limit your e-commerce potential to what you only know and comfortable with. Transform from an entrepreneur unsure how to proceed to someone confident and able to pursue various e-commerce opportunities. He/she participates in the weekly/one-on-one consultation session with me to learn, give an update, and get improvement suggestions on the work done. I accept a limited number of students as I need to make time to teach and review the work done students in the program. I also tap experts to provide mentorship aligned with the students’ projects. As an added value, I also give professional coaching on branding, leadership, speaking, and selling to students.
Stories From Our Successful E-Commerce Leaders
We commit to creating the best e-commerce professionals serving the needs of the industry. Our training strives to make our graduates profitable as service provider and entrepreneur.
Aside from the comprehensive lessons and resources to jumpstart your e-commerce career, the program shortens the learning curve through mentorship from the e-commerce experts in the Philippines. You’ll be networked with e-commerce leaders and influencers not only in the Philippines but also in the ASEAN region.
The E-Commerce Professional program of AIE is definitely a great start for those who are serious in entering the E-Commerce industry. It’s hard to find a course in the Philippines that covers all of the important areas one needs to know to start a successful or viable E-Commerce site and this program just provided all that. I fully recommend this course to anyone who seriously want to get ahead of the ball game in this young and promising industry. Goodluck!
The Certified E-Commerce Specialist, Entrepreneur, Professional Program is by far the most comprehensive program in the Philippines for those who wants to be an expert in the e-commerce and digital marketing industry. The best thing about this program is that you will learn all the necessary skills by working on your own project and/or your client’s projects.
Target Audience
- Individuals who would like to become highly-skilled in e-commerce to serve industry needs.
- Individuals who would like to create an e-commerce start-up business and be competitive in the region.
- E-Commerce entrepreneurs who would like to improve their current online business.
- Individuals who would like to become an e-commerce professional or education specialist empowering people with the wisdom needed to do business online.
- You like actual hands-on experience. Applying what you learn in real life while studying.
- You need the flexibility of studying and avail of consultation online and/or face-to-face.
- You want to study putting up an e-commerce business that is not reliant on venture capital funding.
Your E-Commerce Journey Starts Here
Push for the growth of e-commerce entrepreneurship and serve the growing needs of businesses locally and internationally.
Get The Certification
To earn certification status, a student must be able to complete the following corresponding outputs within the time-frame prescribed. The whole program & certification requirements must be completed within 18 months.

Complete module 1 to 4 to-do tasks (assignments). Get a business listed in an e-commerce marketplace with at…

Pass the Certified E-Commerce Specialist requirements. Complete module 1 to 8 to-do tasks (marketplace related assignments)

Pass the Certified E-Commerce Entrepreneur requirements. Complete module 9 to 11 to-do tasks.
Bonus! (worth P100,000)

Most students have limited marketing resources when promoting their class projects. When one doesn’t have the biggest budget, it is a must to be fascinating. Students will be taught when they reach module 4:
- Build a Fascinating Brand
- Brand Communication Tactics
- Influence Target Market

Leadership coaching and training is also included by Certified Trainer, Coach, Behavioral Analysis Consultant – Janette Toral.
- Speaking – help you improve your presentation skills.
- Coaching – help you clarify your goals and track your growth.
- Selling – help you package your products and services.
- Communication – help you improve your communication style.
- Leadership – option to participate in mastermind sessions to improve yourself.
Your E-Commerce Journey Starts Here
Push for the growth of e-commerce entrepreneurship and serve the growing needs of businesses locally and internationally.
Everything You Need To Know About E-Commerce
Promoting the growth of e-commerce in the Philippines since 1997, Janette Toral is the lead trainer for this program and will be inviting more than 40 e-commerce experts in this field as resource persons on the various topics. She is:
- E-Commerce Advocate helping the government in implementing the Philippines E-Commerce Roadmap (2016-2020).
Created and Conducted an E-Commerce & Digital Marketing Mentoring Program for MSMEs (4 batches) for DTI Cebu and Bohol.
Created the training content for the Rural Impact Sourcing Technical Training of DICT including E-Commerce & Digital Marketing, Content Writing, Search Engine Marketing, Virtual Assitance, Graphic Design, and Web Development. She manages the trainers and reviews final assessment of student output.
- Partnered with Asian Institute of E-Commerce and AIE College to offer the Certified E-Commerce Specialist, Entrepreneur, and Professional Program.
- Co-founder and Data Protection Officer of i-Metrics Asia-Pacific Corporation. Creators of the E-Commerce Intensity Index and E-Commerce Maturity Scorecard.
- Distinguished expert for the 2nd & 3rd Expert Committee of the APEC E-Commerce Business Alliance (June 2016 to September 2022).
She is currently forming a new company, “Digital Leadership Insights Co”.



Your E-Commerce Journey Starts Here
Push for the growth of e-commerce entrepreneurship and serve the growing needs of businesses locally and internationally.